Man of the moment Sivakarthikeyan, basking in continuous success streak, is back hopping around in 'Maan Karate'. His highest budgeted film thus far, the promotions and marketing has been top-notch, especially when you have an A-list director, A.R Murugadoss in the fray as a fellow producer and the main story writer. Hansika for the glam and Anirudh for the music, can 'Maan Karate' cement Sivakarthikeyan as a saleable actor ?
Sivakarthikeyan has been steadily rising the steps of stardom and 'Maan Karate' happens to be the next level for him. There's a complete changeover for him, especially with his appearance and looks. He has been given the designer costumes, a trendy hairstyle and props to look dashing on screen. His dancing skills has improved exceptionally well, with more grace and style. Performance wise, there's nothing exceptional, though. He has repeated the 'Ethir Neechal' act once again, as the 'underdog' template is there in 'Maan Karate' as well. His comic timing and spontaneity is his trump card, and he does it with ease and elan. A good entertainer, with impressive timing and sense of humor, but can he survive the test of time ? Only time will decide ! Hansika Motwani plays the quintessential Tamizh glam-doll heroine role, of being pretty, glamorous and cute. She does a pretty job with her lip sync, especially when the language is not something she has a grasp of. Vamsi Krishna as the antagonist has a rather tepidly written role and sharing the same scenario is writer Shaji as Sivakarthikeyan's coach. Satish makes us chuckle with one or two of his dialogues and Soori makes a cameo appearance as a hyperbolic boxing referee, and leaves his mark. Sayaji Shinde, Rajesh Gopalan, Vinu Krithik, Preethi Shankar, Ashwathi Ravikumar, Ravi Prabakar, Swaminathan, Arun Roja, Yogi Babu, Vikramathithyan, Tejaswini and etc makes up the rest of the cast.

'Maan Karate' has a superior technical qualities as opposed to Sivakarthikeyan's past flicks. First of all the costume designers, Sathya N.J, Vasugi Bhaskar and Sayaam (Chandigarh) have done an excellent job in giving the hero a good changeover with trendy costumes, and not forgetting Hansika, who looks appealing in the songs. Dhilip Subbarayan takes care of the action choreography and in this film, it is all about boxing. The bulk of the action work takes place in the climax, and it was a decent work from Dhilip. Not too much of an exaggeration but nothing extraordinary, at the same time. But still kudos for him for choreographing apt moves for Sivakarthikeyan. Sreekar Prasad's editing was spot on, especially with the smooth flow of the film and he made sure the film retained both the fantasy and commercial elements, perfectly. Debutante art director, S.Raja Mohan does a pretty eye-catching work, especially with the boxing arena erected for the climax portion. The appealing set gave the film a very glossy and rich look. M.Sukumar, known for his expertise in capturing rustic and jungle atmosphere beautifully with his lenses, impresses us with his cinematography in a typical commercial potboiler such as this, too ! His lighting was brilliant, which gave the film a very glossy and rich color, but the first few minutes showcased his talent once again, with pristine shots of waterfalls and the green forests.

Anirudh Ravichander handles the music and the young chap is in full form, with this 'Maan Karate' album. Most of the songs are chart-toppers and are sensational hits with the youth. "Royapuram Peter" is the opening introductory song for Sivakarthikeyan and is a pure mass type of song. It was shot in and around the slum-like urban areas and the fish market, to project Sivakarthikeyan as a "mass" hero. "Maanja" had a very colorful look with bright and eye-appealing colored attires for the lead pair and backup dancers, and was shot in and around Pondicherry's attractive neighborhoods. "Un Vizhigalil" was the best shot song, which was also shot in Pondicherry, but in the empty and deserted streets, during the dead night. But M.Sukumar made the location look like a place in the fantasy world, with his brilliant lighting work and the color tone used against the lighting. A visual treat, indeed ! "Darling Dambak" was shot in the picturesque fields of Punjab and featured Hansika in a glam avatar. The visuals were catchy here too, especially with the misty feel. "Open the Tasmac" is the groovy gaana song, sung by the gaana legend, composer Deva himself. The song had a simple yet colorful set by S.Raja Mohan, resembling a street and shops and once again highlighted Sivakarthikeyan's improving dance skills. Do check out the special appearances by Anirudh and A.R Murugadoss in the song ! What's more impressive is Anirudh's background score in the film, which actually elevates the mood of the scene by several notches. His groovy and interesting musical touches adds more zing and peppy elements to the proceedings of the film. 'Maan Karate' is certainly another step higher for Anirudh !

A.R Murugadoss takes the credit for story writing and his former assistant K.Thirukumaran debuts in this flick, while taking in charge of screenplay and direction. To put it bluntly, 'Maan Karate' is nowhere near what was promised through the promotions and exaggerated expectations created before the release. The screenplay is just a plain sailing all out, which in other terms we could say "lazy writing", perhaps ? The first half of the film has no implications whatsoever on the film's theme and is just a hodgepodge of boy-gags and contemporary youth jokes, structured according to Sivakarthikeyan's style. What's less impressive with the making, is the manner in which Sivakarthikeyan has been unnecessarily hyped to be somewhat, a big commercial star. There's nothing wrong in being a star, but Sivakarthikeyan's USP is his boy-next-door charm and the down-to-earth sort of appeal, which made him a fan favorite so quickly. But 'Maan Karate' crushes those elements and make us wonder, "Why, Siva ? Why ?". The love segments are just downright silly and lame and the direction seems to be even more lazy. Only the last 30 minutes, seem to have some sort of seriousness, and now everything seems to be overtly melodramatic and 'life-or-death' sort of scenarios, which reminds us of Sivakarthikeyan's not so long ago release, 'Ethir Neechal' all over again ! R.Senthil Kumar's funny dialogues provide some respite, but gags alone does not make an wholesome entertainer, wholesome ! The boxing match sequences, involving Sivakarthikeyan, are just prime examples of farcical writing !
'Maan Karate' - Vijay's super-hit 'Badri' seem like a classic, now !
Ratings: 2.5/5 STARS
BY:TAMIL

The current flavor and poster-boy of Tamizh cinema, and the apple-of-the-eye of the family audiences, Sivakarthikeyan is on a hot-streak after back to back successes. This time he is in his comfort zone of comedy, with a rural backdrop and an equally comical Soori as his aide. Directed by Ponram, a former under-study of youth-centric humor genre master M.Rajesh, 'Varuthapadatha Vaalibar Sangam' has been making noise with the right kind of noises, thanks to D.Imman's chartbusting songs, pre-release. Will this be a clean hat-trick for Sivakarthikeyan in 2013 ?
Sivakarthikeyan delivers what best comes to him with finesse and the rural character suits him to a T. His timing is terrific and his dialogue delivery is near flawless. His expressive facial expressions and body language is a major asset to his role, as well. Bringing the best out of him is Soori, who plays the perfect foil for Sivakarthikeyan. With funny counter-dialogues and measured counter-reactions, Soori and Sivakarthikeyan are complementary to each others' characters. The film is basically built upon their gags and antics, and they have understood the demands, perfectly. Job well done, boys ! Sri Divya makes her debut in Tamizh cinema, and this sweet-looking, docile-natured element, fits her image very well. Not to forget, this girl has the right capabilities to actually do decent acting. Has very good potential to deliver better performances in the future, subject to proper scripts. Sathyaraj is a marvel in his role as the heroine's father, especially with the majestic mustache of his. The veteran's look and make-up was well designed, giving more believability to his role. Performance wise, the man just simply rocks with his impeccable comic timing and dialogue deliveries. Bindhu Madhavi plays a short but cute role and the rest of the cast such as Rajendran, 'Kathal' Thandapani, Raja, Gopal, Sri Ranjani, Vinodhini, Swaminathan, Kumaravael, and etc were very apt for their roles.

The film has some good technical outputs, thanks to its young crew. Vasugi Bhaskar's costume designing was on the dot, especially for the lead pair, which looked very natural. She should be commended for her part in Sathyaraj's costumes as well. 'Super' Subbarayan handles some simple action sequences, especially the midnight fighting sequence, shot in a plantation. G.Durairaj's, production design was neat, especially with the props for the village sequences, covering various different backdrops such as wedding, festivals and etc. The design blended well with the actual, natural surroundings of the rural setting. Vivek Harshan's editing was neat and he delivered what was expected from him, though more trimming could have made the film look sleek. Balasubramaniem's cinematography is an asset to the film, as his work blends well with the rural setting. The colorful, yet earthy tone the film carries throughout is a pleasant sight for the eyes. His lighting for the songs, especially gives the frames a rich yet earthy tone.
D.Imman is on fire and he delivers another winning album with 'Varuthapadatha Vaalibar Sangam'. The title track, "Varuthapdatha Vaalibar Sangam" which introduced the 'singer' Sivakarthikeyan to us, was shot with good framing and had good village settings as backdrops. "Yennada Yennada" is a cute montage song, shot on Sivakarthikeyan, Sri Divya and Bindhu Madhavi, with a love triangle on the anvil. The best song of the album, "Oodha Color Ribbon" is a foot-tapping song shot on Sivakarthikeyan and Sri Divya, with some song-purpose, conceptualized montages and also in village festival setting. "Kannaale" which is absent from the audio list, is a pleasant bit-song, played during a wedding scene. "Paarkaathe" is a montage song shot on Sivakarthikeyan and Sri Divya, who have finally professed love to each other. "Indha Ponnungale", another chart-buster, was shot on Sivakarthikeyan and Soori and serves as the typical drunkard song, shot in minimal but good lighting by Balasubramaniem. D.Imman also scores well in the background score department, with thumping scores and pleasant tunes. Way to go, D.Imman !

Debutante Ponram, follows his guru's safe template of a humor structure for a whole script, and infuse it with good dialogues. The dialogues, have been taken care of by M.Rajesh himself, and as usual he does not fail to deliver, though they were not the best of punches from him. The storyline is a wafer-thin one, and only the entertainment quotient, keeps the audiences engaged with the film. The screenplay wobbles a little in the end, after an unexpected, but pleasant twist in the climax. Kudos to Ponram for making use of Sivakarthikeyan's image and talents properly, to suit the mood and feel of the script. The gags arrive one-after-the-other and only in the late second half, the mood goes sombre for few moments. There is no any pretext of a great film with this and that. The makers promised a decent, laugh-riot and that is what has been delivered.
'Varuthapadatha Vaalibar Sangam' - Clean hat-rick of success for Sivakarthikeyan, indeed !
Ratings: 2.75/5 STARS
BY:TAMIL

One of the most eagerly spoken about films, is this Dhanush produced 'Ethir Neechal, starring the upcoming hot-shot Sivakarthikeyan and a host of youngsters. Sivakarthikeyan has been notching up the ratings, due to his immense reach, attained during his television days. And the extra USP of having Anirudh as the music director, who dished out chart-busters, once again. It looks like the season of Vetrimaaran's former assistants, coming up with their own directorial ventures, and R.S Durai Senthilkumar joins the fray as well, through 'Ethir Neechal'.
This protagonist role of 'Ethir Neechal' is a tailor-made role for Sivakarthikeyan, who excels in his comic timing. Not just in his dialogue deliveries, but also through facial expressions and body language, which are signs of very good improvement ! He's not bad in the emotional scenes as well, but it was still not good enough to rate his full capability in the acting quotient. Priya Anand breezed through her role as the beautiful girl-next-door teacher. Nandita of 'Attakathi' fame has a more stronger role, but a brief one though, yet she still makes a mark. Satish, as the sidekick of Sivakarthikeyan, was a scream with his in-your-face one-liners and is delight to watch in his combination scenes with Sivakarthikeyan. The next hit-pair ? Most probably ! Jayaprakash and Ravi Prakash, handled their roles very diligently. The rest of the cast such as Suza Kumar, Swaminathan, Manobala, Aarthi, Madan Bob and a cute cameo by 'Attakathi' Dinesh were adequate.
The film carries very neat and crisp technical works from the crew. Anu Parthasarathy's costume designing for Priya Anand was brilliant and Priya was looking gorgeous indeed ! 'Mirattal' Siva's action choreography was functional. G.Durairaj's art direction was very good, as he has maintained high production value, with an obviously low budget. There are plenty of locations in the film such as tailor shop, classrooms, training room, offices and the final marathon sequence, were all well neatly brought out, with the necessary props. G.Durairaj is turning into a favorite among the medium budget producers ! Kishore T.E's editing was flawless, as he keeps the film crisp and the flow of the screenplay, in check. R.Velraj's cinematography is dripping in quality, with apt camera positioning and framing. His camera movement is slick, the cool ambiance was a fine touch and his lighting for the dimly-lit sequences, were brilliant as usual ! Also, R.Velraj camera angles in tight spaces, worked out well for the necessary scenes.
Anirudh Ravichander's music, as mentioned earlier, was brilliant and peppy. The sort of attention-grabbing genre for the youth. "Nijamellam" has Sivakarthikeyan trying to woo Suza Kumar and has cool picturization from R.Velraj. The narrow alleys, wide beach section, crowded bus interiors, were all shot in montages. "Boomi Ennai" was pictured on Sivakarthikeyan falling for Priya Anand and is a another typical dance number with plenty of locations and crisp editing. "Velicha Poove" was the best shot song, in the postcard-worthy locations of Andaman and Nicobar. The camera movement and angles were very good and accentuated the lovely mood of the song, shot on Sivakarthikeyan and the Priya Anand, who was looking gorgeous to the tilt ! "Local Boys" was a super-fast number shot on a bar atmosphere, with plenty of props. The highlight of the song though was the cameo appearances by Dhanush, the classy Nayanthara and also by Anirudh himself ! The title track of "Ethir Neechal" was shot on Sivakarthikeyan and Nandita and has montages of the protagonist going through intensive training for the penultimate marathon episode. "Un Paarvaiyil" was a situational song shot on Sivakarthikeyan setting his sights on Priya Anand for the first time. Anirudh rocks in the background score department as well, with good touches of rock and melody elements. Being an ardent A.R Rahman fan, the background score does have some moments, which were obvious inspirations from A.R Rahman !

R.S Durai Senthilkumar's script, was very simple and straight-forwardly written. There director plays no hanky-panky in the screenplay. The love scenes were cute and amusing, the comedy portions were humorous, thanks to the witty one-liners and the emotional sequences were just nice and was not overtly melodramatic. The debutante director, has extracted exactly what was needed from his cast and his vision of his script, is full of clarity. A subtle message is woven into the screenplay, without being too preachy and obvious. The only downside of the film is that, it might not satisfy all section of audience, as its low in content. The film is not particularly racy, though its commendable that they have kept the length of the film, short. The transition from comedy to seriousness, from the first to second half, was rather formulaic, but the director can be excused, as he has come up with a neat entertainer.
'Ethir Neechal' - delivered nothing more and nothing less than promised. A clean entertainer !
Ratings: 2.75/5 STARS
BY:TAMIL

Director Pandiraj, who debuted with the charming 'Pasanga', has dabbled in different attempts before, such as 'Vamsam' and 'Marina'. All three films were different from each other, but he has realized that his forte is comedy, and that's a safe bet in current circumstances, at the box office. With two upcoming small budget, safe-bets in Vemal and Sivakarthikeyan, Pandiraj has promised a clean film with a good dosage of comedy. Did he succeed ?
Vemal was flawless in his role, as it is his comfort zone, playing middle-class, youngster. He certainly has improved very much, in dialogue delivery and voice modulation. He looks more confident in dance and emotional scenes as well. Neat job ! Sivakarthikeyan was exploited of his terrific comedy timing and good mimicry skills. It is second nature to him in delivering 'killer-blow' punch dialogues, since he was a versatile television presenter before. His dancing capabilities are not bad, either. More good films, and this top-notch entertainer, will find huge success in Tamizh cinema ! Bindu Madhavi, plays a good foil as Vemal's pair. She gets to play a "different" Tamizh heroine, contradicting the norms of such backdrop-based films. She gets to bash the hero, for a change and plays the more assertive one, rather than the hero ! Whereas, Regina Cassandra is a breathe of fresh air, and this girl is good in what she does. With her experiences of doing Telugu films beforehand, her expressions and performance have an unbidden nature to it, a far cry from her 'Kanda Naal Mudhal' days ! If she dubs in her own voice, it would do wonders for her. Soori was havoc in the film, with his exceptional dialogue delivery and comedy timing ! He was at complete ease in his role, and delivers the dialogues at the right note, ensuring the comedy hits on the right moment ! This film will be one of his best in his repertoire. The rest of the supporting cast such as 'Delhi' Ganesh, Sujatha, Gopal, Muthuraman, Manoj Kumar and etc were apt for the roles they played.

K.Natraj's costume designing and G.Vijayakumar's make-up sense, was very much in tune with the script. They ensured the lead folks, looked their roles, without being too flashy. Especially for the heroines, as both girls were looking as the simple and sweet girl-next-door. Rajeevan's art direction was spotless, in terms of quality. He created authentic market and bar settings for the songs and the props for the election sequences, were very authentic and immaculate. Athiyappan Siva's editing was smooth, but he could have done a little trimming in the first half, as there are couple of standalone, unwarranted sequences. Rajashekar's stunt work was over-the-top, but it was in dictation of the script and scene. Vijay's cinematography complements the backdrop of the film's setting, and he captures the native look and feel of Tiruchi quite well, with the RED Pro 5.0. His poised handling of the camera movement, adds strength to the scenes, especially those which were shot indoors.
Yuvan Shankar Raja's tunes were simple and neat for 'Kedi Billa Killadi Ranga'. The peppy "Oru Porambokku" sung by him, together with Silambarasan, was picturized on the triumvirate of Vemal, Sivakarthikeyan, Soori and as well as with the other friend character. The song is about the negativeness of drinking and ironically, it was shot showing the characters enjoying drinking and dancing for the apparent "one, final time". Rajeevan's set work, especially the brightly-lit street set-up was very authentic. Vijay's framing sense was apt as well. "Konjum Kili" was shot on the Vemal and Bindu. It was shot in real locations, such as temples, streets and markets. The color tone of the song was suitable and he captured the facial expressions of the artistes, quite well. "Suda Suda" was shot on Sivakarthikeyan and Regina, and has plenty of montages, edited into the song. It too was shot on plenty of real locations such as railway station, market, streets, railway tracks and etc. "Ulladha Naan" has the backdrop of a campaign election, and was shot on the main leads, in their council election campaign. The props and set-up by Rajeevan was top-notch. "Deivangal Ellame" is a situational song, with montages of the difficult moments in the lead heroes' lives. The background score was good as usual, with some typical melodious hook-lines, used sparingly.

Judging from what Pandiraj has done, its quite evident that he has put his bets on comedy. His clarity in it is laudable, and kudos to him for coming up with a neat and family-friendly film, with plenty of fun-filled moments. The strength of Pandiraj, is his witty dialogues. Starting off with Samuthirakani's voice-over, Pandiraj has packed the first half, with gags over gags. The dialogues were very cleverly written, and shines with good creativity. Pandiraj (he does appear in the film along with the editor Athiyappan and dance choreographer Dinesh, before the credits) has come up with novel, but funny sequences throughout the film, and has extracted the correct level of performance from his artistes. His antithetical situations and dialogues reminds us of Pandiyarajan's movies of the 80's and 90's, unmistakably. But, the script takes a sharp diversion in the climax, and out of a sudden, you get to see some melodramatic moments and sentimental dialogues. And that's when we realize Pandiraj's notion of wrapping his intended message, with loads of comedic gags. Also, its a little bizarre to notice his heroines mellowing to the charms of the heroes out of the blue, in the second half, whereas they were in resistance, throughout the first half ! Apart from this minor blips, the film was presented neatly and packaged properly, with the correct dosage of comedy, romance, songs and sentiments, without going too preachy nor draggy.
'Kedi Billa Killadi Ranga' is levity-filled fun film, which is good for unwinding on a stressful day.
Ratings: 3/5 STARS
BY:TAMIL